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Minority MBA, Fall 2001 Article (Pp. 43-45) - The Human Side of Business (John Holliday)





  Data Quality

  • Define Data integrity Standards
  • Handle incoming information seemingly at an over whelming rate
  • Handle Cross-Functional needs, different sources present differently
  • Validation of value-added content, databases
  • Reduce potential legal issues of inaccurate information
  • Handle multiple output channels required for the same content
  • Prevent loss of profits because of inaccurate information
Theory
Data Quality is focused on the automated delivery of all data types to Web servers from enterprise repositories.

Process
The ability to process data throughout a life cycle, while maintaining data integrity.

Information Technology
The technologies used to create, capture, customize, deliver, and manage data to support business processes.